Throughout the NAMM (National Association of Music Merchandising) Trade Show, OWC showcased complete workstation configurations geared towards musicians and producers. The theme this year was the Other World Tour focusing on music creation, composition, producing, and innovation. My role as an Art Director was to brand the entire experience with cohesion. Our team incorporated the space theme by illustrating futuristic robots working with OWC products. The background colors are more muted so the bright accent colors stand out.
TRADE SHOW BOOTH VERTICAL PILLAR DESIGNS
TRADE SHOW BOOTH DESIGN
FREE-STANDING VERTICAL BANNERS
Digital Catalog
Social MEDIA Ads
Custom Printed T-shirts
